How to Grow Your Wellness Business Without Burning Out: My Story, and the Courage to Grow™
Sep 07, 2025
If you’re a wellness business owner, you probably didn’t leave your 9–5 to feel stuck, overwhelmed, or on the edge of burnout. I know, because I’ve been there myself.
After 15 years in a senior corporate role, I found myself completely burnt out physically, mentally, and emotionally. I realised I was building success for everyone but myself, and losing sight of the things that really mattered.
That’s why I started Michelle Reade Coaching: to help heart-led women like you build thriving businesses without losing themselves along the way. Because there is a gentler, more sustainable way to grow and you deserve it.
Why I Started (And Why It Matters for You)
My journey into coaching began the day I decided I couldn’t keep sacrificing my wellbeing for my work. I loved helping people, but I wanted to do it in a way that felt good and honoured my own needs, too.
That’s the heart behind everything I do now. I want you to have the kind of business that supports your life, not one that drains it. You don’t have to choose between helping others and looking after yourself. You can have both.
The Wellness Business Owner’s Biggest Search Right Now
If you’re searching for ways to find more clients, simplify your marketing, or just get out of the overwhelm, you’re not alone. These are the exact questions I hear from my clients all the time:
- “How do I attract more clients without burning out?”
- “How can I grow my business and still have a life?”
- “Where do I even start when everything feels overwhelming?”
You don’t need to figure it all out on your own. There’s a kinder path forward.
Introducing the Courage to Grow™ Framework
The turning point for me and for so many of my clients was discovering that business growth doesn’t have to mean doing more, pushing harder, or losing yourself along the way. That’s why I created the Courage to Grow™ Framework: a practical, step-by-step approach to building your business with clarity, confidence, connection, and consistency.
Here’s how it works:
- Clarity: Get clear on what you want and what truly matters for you and your business.
- Confidence: Rebuild your self-belief and trust your unique journey.
- Connection: Create authentic relationships with your clients and community.
- Consistency: Take steady, aligned action that fits your life (not someone else’s template).
This isn’t about quick fixes or one-size-fits-all solutions. It’s about finding your rhythm, your way.
Sustainable Success Without Sacrifice
You’re allowed to want success and space to breathe. Growth shouldn’t come at the cost of your wellbeing. In fact, the more you honour your needs, the more magnetic your business becomes.
Here’s what’s working for wellness business owners right now:
- Simple, clear offers: People want to know exactly how you help.
- Personal stories: Share your “why.” (Like I just did above!)
- Gentle boundaries: Protect your energy so you can serve at your best.
Your Next Step
If you’re ready to stop spinning your wheels and start thriving, remember:
- You don’t have to do it alone.
- It’s okay to do things differently.
- Your business gets to support your life, not the other way around.
If you’re craving clarity, confidence, and a business that truly feels good, you’re in exactly the right place. My Courage to Grow™ Framework is here to help you create steady, sustainable growth without the burnout.
Ready for your next step? Learn more about my 1:1 coaching or check out my Booked Without the BS course for instant clarity and momentum.
You’ve got the courage. I’ll help you grow.